We decided to find information on the most common legal and ethical aspects of blogging and content marketing, discuss ethical borders and make a roundup useful to both novice writers and experts.
Measuring the right social media metrics can be tricky. The biggest issue here is what metrics are actually useful.
Aggregate Review schema can be a great way for businesses to showcase both the number of reviews and the rating of individual products. Adding this markup to your website will then make you eligible for organic stars to show alongside your search listings
AdWords script for excluding children‘s channels.
Digital Psychology is a discipline that combines social sciences with digital best practices, and it looks at online behavior through the lens of psychology and behavioral economics. The idea is that to better understand why people are acting the way they are, we need to start observing technology through a neurological aspect, rather than trying to influence the human brain from a technological perspective. The digital psychology approach is focused on understanding and explaining online user’s activity.
Here at Semrush, we are always developing new features for our users and we share with you our improvements at “School of Rush.” Our Customer Success team continues to pump out new updates to the Semrush user manual and create video tutorials to keep you updated on the newest improvements to our software!
Backlinks signal trust and authority to search engines and AI. Learn 7 proven ways to build them.
The best free SEO tools include Keyword Magic Tool, Position Tracking, and Ubersuggest.
Learn what link building involves and how it improves your visibility in search engines and AI systems.
Competitive analysis is the process of analyzing competitors’ products, marketing, and AI visibility to improve your strategy.
Learn what link building involves and how it improves your visibility in search engines and AI systems.
SEO is how you earn visibility in search results and AI answers. Learn how to start in this guide.
Competitive analysis is the process of analyzing competitors’ products, marketing, and AI visibility to improve your strategy.
Learn 6 ways to do keyword research to find relevant terms you can use on your site to grow visibility.
Learn what technical SEO is and how to optimize your site for crawling, indexing, and AI visibility with proven best practices.
On-page SEO involves improving webpage content to boost performance in traditional and AI search.
Learn how to build a content marketing strategy to reach your audience across search, AI, social & more.
AI sentiment analysis tells you what AI platforms are saying about your brand, whether it‘s accurate, and how to fix it when it isn‘t.
A practical Google Analytics for beginners guide: how to set up GA4, link Search Console and Google Ads, and turn each report into a marketing decision.
Learn how to track ChatGPT traffic, benchmark against competitors, and connect AI visits to visibility signals.
Knowing your options is important so you can visualize how your ad will look, and how easily people will be able to see the ad.
Ecommerce is selling products and/or services online via websites and apps instead of in physical stores.
Boost your digital marketing efforts
Semrush data on AI search in manufacturing. See which brands get mentioned, which get cited, and why citations don‘t drive traffic.
Google’s move to extend AI Overviews into a wider variety of SERPs is disrupting not only informational searches, but also searches with commercial intent and advertising value.
Learn the top small business trends for 2025 to stay ahead of the competition and keep employees happy.
Learn what companies spend the most on advertising across 12 separate industries—and how you can gather competitive ad intel for your own niche.
If you‘re looking for CPM benchmarks for digital ads in your industry, this study is for you.
By partnering with AdClarity, we’ve investigated ad types, ad channels and ad spend so you can plan and strategize with the kind of competitive edge that other players don’t have in your industry.
